Previous Music Video by Paloma Faith (Goodwins Points)

The music video went along with the style of the artist by the type of clothes she wears and also the fact that she is on a stage in the style of the 1950's era at one point where jazz/ soul was the popular type of music in that time. There are times in the songs where the lyrics do match the visuals where she says i am happy to deceive you she seems to turn from happy to sad at that moment showing that she is deceiving the audience. The movements in the video its self are very slow and to the rhythm of the song and matched with the feeling and sound of the song. The record label have not disregarded her quirky sense of fashion by having her dressed in clothes she would normal perform in with the same hairstyle so that her 'motif' is still being showed. Also we see a lot of close ups and poses that are similar to those used in on her original album. There is a voyeuristic treatment of the female body when she is sitting at her dressing table getting ready as we can see she doesn't want anyone to see her look upset as when other people come into the shot we see her change her expression. There was references from films where actresses such as Marylin Monroe has acted in as they have the same kind of stage style and dress, this video reminds me of her singing on stage which I think is the look she was going for.